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Worn by Anyone
New Balance
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The grey 574 is the most New Balance-y New Balance. It can be worn by anyone. So we gave everyone the chance to win a pair, if they could find the one with their name on it.
Thousands of people across the country found their 574, selling out the promotion in less than 24 hours.
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Organic reach of 5.2 million
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9,500+ entries
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Sold out in 24 hours
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